Finding Your Niche: Mosaic Photography

hilarious take on photography as a career

2010-11-22T07:47:00.000-08:00

these videos are hilarious but morbidly true...

Photo 101: 4 weeks in November!

2010-09-13T15:00:00.001-07:00

It's back! Photography Workshops, this time packaged just a bit differently. As I looked back on the past couple of years of workshops there was one thing I really wanted to change--I want to give my students MORE opportunity to practice what they have learned with me. Our workshops are a blast! But it's a bit of a crash course all at once so it's easy to reach 'information overload'. That made me re-think our format. This year, we are spreading it out--4 weeks in November, one night a week-- which gives you a chance to go home and do what we learned in class. We are definitely keeping the hands-on approach, only now you will have a chance to practice and then come back and ask MORE questions! Oh, and this year's class includes a complimentary photo session for you, your kids, or your family, or give it as a gift :)

We have a limited amount of space in our studio so the first ten students to reserve your seat with payment will be named the lucky ducks! No, actually, I am the lucky duck, because I get to be creative with you!

Here are some comments from past Mosaic Workshop students:
"Alyssa, you are an excellent teacher. This was FABULOUS!! I appreciated the way you took genuine interest in each question and desired to see us learn."
"This was a great learning experience! I learned so much and loved the hands on learning."

"I absolutely LOVED the hand-outs."

"Thank you for sharing all your insight--This was a priceless class."

"I liked how we learned a concept and then practiced it right away. You made all the photography terms really easy to understand."

"Thank you so much for all the take-home resources and individual investment. I learned so much and am so glad I got to be a part of this!"

"I learned so much about my camera by doing the hands on exercises. And I loved how organized everything was!"

A MUST READ

2010-08-01T12:38:00.000-07:00

I tweeted about this a while back when a pro photog friend of mine made me aware of this article. It is an absolute must read for anyone in the photography or visual arts field.

http://www.mcpactions.com/blog/2009/10/12/how-should-i-price-my-photography-words-of-advice-from-jodie-otte/ It really hammers home the balance of doing what you love as a photographer but keeping family first--a fine balance that is so determined by knowing your numbers and having great biz skills. It's so crazy how $125K of sales equals $45K of take-home pay. And when you think about the hours you have spent, if you don't have a handle on the numbers, you'd be better off working somewhere for minimum wage.

Cameras

2010-06-10T13:57:00.000-07:00

Where do I start if I want to invest in a good camera with manual options??
I started with the Canon Rebel--way back when one of the first models was $1500, 6 MP, and not nearly as technological as today's Rebels. That was a perfect start for me.

A full frame camera is a must, but you don't have to start there. When I switched to full-frame I saw a huge difference. So if you are thinking of doing any camera shopping you might want to look for a FX Format CMOS Sensor which means it's full frame, rather than DX Format CMOS Sensor. Full frame sensors have better image quality, and are especially awesome when it comes to high ISO performance. Full frame sensors also allow you to do more when it comes to wide-angle work.

From what I have heard the Sony Cybershots are awesome. A pro photog that I follow, MeRa Koh is sponsored by them and loves their stuff. Check out her photo tips here:

Where to shop for gear? Check out B and H Photo Video or Adorama.

Photography as a Career and Salary...

2010-05-27T08:08:00.000-07:00

Photography is a wonderful career if that is what God has designed you for. It is an over-saturated field as technology is ever available to the masses...which is why many people think they can jump into it a blissfully become established & successful. However, most do not realize that a successful photography business (meaning you make more than $10/hr and can pay all your business bills/taxes/insurance/professiojnal fees) is 90% business & 10% art/skill.

Regarding income, a person can have a comfortable income from photography with the right business/marketing/bookkeeping skills but statistics say photographers get paid less than teachers, so I can't stress the importance of the right business-minded foundation. $100K in sales can very quickly turn into $20K of take home pay and represent an insane amount of hours (like 60 hr work-weeks)--enough to drive your friends and family out of your life--if you aren't careful to develop and stick to a strategic business plan and workflow.

The cost of a photography business is often under estimated too. Ever changing technology allows us to do so much but not without a price: a photographer can drop $5K in a heartbeat just to upgrade software and gear that is less than a couple years old. Yikes! Gear, software, lighting equipment, background, props, professional dues, web hosting, presentation and projection equipment and software, professional training, packaging materials, electricity and water, rent, insurance.... these things aren't free.

I don't mean to share doom and gloom. Just want to paint a more realistic picture. It's not all daisies and roses, but nothing is...nothing good comes without hard-work and sacrifice. So again, do your homework, and ease into it until you are confident that this career is the best fit for you!

Samira is Here!

2010-03-02T08:51:00.000-08:00

So I've dropped out of cyberspace, I know. But this is the reason why...

Photography Interview

2010-02-02T08:53:00.000-08:00

Recently, I was interviewed by a local high school student as a part of research she was doing about careers. Here is a re-cap of our conversation:

What made you interested in becoming a photographer? GROWING UP MY MOM WAS ALWAYS TAKING PHOTOS. SHE GAVE ME MY FIRST CAMERA WHEN I WAS PROBABLY 5 OR SO AND ALWAYS SUPPLIED ME WITH FILM. SO I HAVE ALWAYS BEEN TAKING PICTURES. THEN MY BROTHER GAVE ME HIS CANON AE-1 (A MANUAL CAMERA) WHEN I WAS IN HIGH SCHOOL SO I GOT TO PLAY WITH THAT. I TOOK A PHOTOGRAPHY/DARKROOM CLASS IN HIGH SCHOOL AS WELL AND STARTED WORKING GIGS WITH SOME LOCAL PHOTOGRAPHERS. ONCE IN COLLEGE I TOOK MORE PHOTOGRAPHY AND GRAPHIC DESIGN CLASSES AND MORE AND MORE PEOPLE ASKED ME TO PHOTOGRAPH THEIR WEDDINGS OR SENIOR PICS SO I JUST KEPT TAKING PHOTOS :)

What college did you attend, and for how long? Major? I ATTENDED MSUM MY FRESHMAN YEAR AND THEN WENT TO BIBLE COLLEGE FOR TWO YEARS WHERE I STUDIED HEALTH AND NUTRITION BUT HAD LOTS OF PHOTO OPPORTUNITIES (WEDDINGS AND SENIORS). THEN I CAME BACK TO MSUM FOR 3 YEARS AND DECLARED A GRAPHIC DESIGN MAJOR WITH A STUDIO EMPHASIS IN PHOTOGRAPHY. MY LAST YEAR I SWITCHED TO ART EDUCATION AND GRADUATED WITH A DOUBLE EMPHASES IN PHOTOGRAPHY AND GRAPHIC DESIGN.

What does your daily schedule as a photographer look like? EVERY DAY IS SO DIFFERENT! I GENERALLY TRY TO STICK TO A ROUTINE, BUT FIND IT ALMOST IMPOSSIBLE SINCE I AM RESPONSIBLE FOR ALL AREAS OF THE BUSINESS. IN A GIVEN WEEK, MY TASKS INCLUDE BOOKKEEPING, ANSWERING AND RETURNING CALLS AND EMAILS, BLOGGING, PHOTOGRAPHING, EDITING, DESIGNING, CREATING SLIDESHOWS, FILLING ORDERS, PACKAGING ORDERS, DELIVERING ORDERS, BACKING UP WORK, MARKETING, NETWORKING WITH OTHER VENDORS, AND MEETING WITH POTENTIAL CLIENTS.

Is being a photographer time-consuming? EXTREMELY! STATISTICS SHOW THAT 95% OF PHOTOGRAPHY BUSINESSES FAIL. I BELIEVE THAT IS DUE TO THE FACT THAT THERE ARE MANY TASKS TO JUGGLE IN A PHOTOGRAPHY BUSINESS AND 80% OF BEING A SUCCESSFUL PHOTOGRAPHER IS DUE TO BEING A SUCCESSFUL BUSINESS PERSON. YOU HAVE TO KNOW HOW TO FIND YOUR CLIENTS, HOW TO BUILD RELATIONSHIP AND LOYALTY WITH THEM, AND MOST IMPORTANTLY, YOU HAVE TO KNOW WHERE EVERY PENNY YOU MAKE IS SPENT AND HOW EACH CENT IS EARNED. AND ALL OF THIS TAKES TIME! MOST PHOTOGRAPHERS MAKE LESS THAN MINIMUM WAGE, AND IT'S BECAUSE THEY ARE NOT ACCOUNTING FOR ALL THE TIME THEY INVEST IN THEIR BUSINESS AND CONSIDERING THAT WHEN THEY PRICE THEIR WORK. TAKING PHOTOS IS EASY AND DOESN'T TAKE A LOT OF TIME, BUT THE HOUR IT TAKES TO PREP YOUR GEAR BEFORE A SHOOT AND SET UP, THE HOUR OF TRANSIT, THE 3 HOURS YOU SPENT ANSWERING QUESTIONS AND COMMUNICATING WITH YOUR CLIENT BEFORE AND AFTER THE SESSION, THE TWO HOURS OF EDITING, THE 30 MINUTES OF BLOGGING, THE HOUR OF TOUCHING UP THE IMAGES AND FILLING ORDERS AND FINALLY THE HOUR IT TAKES TO PACKAGE AND SHIP OR DELIVER THE PRODUCT ADDS UP QUICKLY AND FILLS YOUR DAY FAST. BEFORE YOU KNOW IT, ONE JOB HAS TAKEN 10 HOURS OF YOUR TIME AND IF YOU ARE CHARGING $100 FOR A SESSION, YOU MADE LESS THAN MINIMUM WAGE BECAUSE 35% OF THAT $100 GOES TO UNCLE SAM FOR TAXES, AND HALF OF WHAT'S LEFT COVERS YOUR GENERAL EXPENSES OF RUNNING A BUSINESS. SO THE SHORT OF IT IS THIS: YOU NEED TO KNOW YOUR NUMBERS TO MAKE THE INVESTMENT OF YOUR TIME WORTH IT!

Would you have rather chosen a different route looking back?
SOME DAYS, YES, BUT MOST DAYS NO. THE THING ABOUT RUNNING YOUR OWN BUSINESS AND BEING A PHOTOGRAPHER IS THAT YOU ARE CONSTANTLY LEARNING AND ADAPTING. TECHNOLOGY CHANGES, YOUR FAMILY SITUATION CHANGES, THE ECONOMY CHANGES, TRENDS CHANGE, SO YOU HAVE TO CHANGE TOO. IT'S NOT LIKE WORKING AT STARBUCKS WHERE A VANILLA LATTE IS ALWAYS A VANILLA LATTE, ALWAYS MADE THE SAME WAY. EVERYTHING I DO AS A PHOTOGRAPHER IS CUSTOM MADE, CUSTOM DESIGNED, EVERY SHOOT IS DIFFERENT. THIS MAKES MY JOB A LOT OF FUN, BUT IT ALSO MAKES IT CHALLENGING. SO THERE ARE DEFINITELY DAYS I WISH I WAS A BARISTA AT STARBUCKS, BUT MOST DAYS I ENJOY THE CHALLENGE OF BEING INNOVATIVE AND CHANGING WITH THE TIMES.

What are the ups of being a photographer?
THE MOST REWARDING THING IS THE RELATIONSHIPS I GET TO BUILD AND THE EXPERIENCES I GET TO WITNESS AND DOCUMENT. MY JOB IS SO IMPORTANT! AND I AM REMINDED OF THAT WHEN I HEAR OF A FAMILY MEMBER THAT PASSED AWAY THAT I PHOTOGRAPHED, OR SEE A CHILD OR YOUNG ADULT YEARS LATER AND AM AWED AT HOW THEY HAVE GROWN AND CHANGED. THE MOMENT YOU CAPTURE AN IMAGE IT IS VALUABLE, BUT TWENTY YEARS LATER WHEN A COUPLE IS SITTING WITH THEIR CHILD SHOWING THEM THEIR WEDDING IMAGES, OR TWENTY YEARS LATER WHEN THAT NEWBORN IS NOW AN ADULT--THAT'S WHEN YOUR WORK BECOMES PRICELESS. I AM HONORED TO DOCUMENT INDIVIDUALS AND THEIR LIVES.

Downs?
IT'S A CONSTANT CHALLENGE, ALWAYS A JUGGLING ACT. THE HARDEST PART FOR ME IS TO NOT LET IT CONSUME ME. (AT TIMES I THINK MY HUSBAND HAS FELT LIKE MY COMPUTER WAS A CLOSER COMPANION THAN HIM.) IT IS WAY TOO EASY TO FORFEIT YOUR OWN LIFE AND FAMILY TIME, IRONICALLY TO CAPTURE THE LIVES OF OTHERS AND THEIR FAMILIES.

Personally, what is your favorite part? I LOVE THE CREATIVITY, DESIGN, AND AESTHETICS THAT GO INTO A SHOOT. AND EVEN MORE I LOVE EXPERIENCING THAT WITH OTHER PHOTOGRAPHERS WHETHER SHOOTING A JOB TOGETHER, TEACHING PHOTOGRAPHY, OR ATTENDING A WORKSHOP WITH OTHER ARTISTS.

Contracts, Deposits, and Dates, Oh My!

2010-01-27T12:02:00.000-08:00

I have been asked before about contracts and deposits and what to do if your client changes their date or backs out of an agreement, etc.

Well, my first answer is have a plan! Have a plan for everything--if you (or a loved one) gets sick, if they change the date, if they change their date, if they get sick, etc. And a plan is no good, if you don't have it in WRITING!! A Contract is necessary to keep your business running and to be sure you and your client are on the same page.

Professional organizations like PPA or WPPI give examples of contracts and releases, so check with them!

Deposits: A higher deposit gives to a more professional appearance and motivates your client to be committed to you and that date. They will be less likely to change dates on you so that you won't be out a bunch of jobs that could have been booked on the date(s) you reserved for them. It's important that they understand that you need to be compensated for reserving a date, because it is unlikely that you will be able to book other jobs if they back out last minute.

The legal stuff isn't always the most fun, but it is SOOOOO important. So do your homework, have a plan, and write it down.

Fall Mosaic Photography Workshop Recap!

2009-10-09T10:55:00.001-07:00

Here's a fun little video showcasing the work of our students last weekend at our "Conquering your Camera and Increasing Creativity" workshop. We have one more workshop left this year for those of you who are at a more intermediate level. (Check out the Workshops section on our www.mosaicphotography.net/blog Blog under INFO for more details.)

Encounter

2009-09-14T16:11:00.001-07:00

This is a sweet event that I get to cover as a "giving back" sort of project. It's a sweet event with an amazing purpose, so I love donating my time to help these guys out. Enjoy these images of past Encounter Nights!

Free Marketing Conference with Sarah Petty and more Amazing Photographers!

2009-09-14T09:07:00.000-07:00

Hey fellow Photogs! In just two weeks, I’m participating in the world’s largest FREE photography educational event. Hands down, it’s the can’t miss event of the year. And it’s FREE!

I’ve joined my friend Sarah Petty and 14 other photography marketing gurus to bring this unbelievable event to you at no charge.

Not only that, you don’t have to leave home or your studio to attend this two-day, 16 hour extravaganza.

Click here to register!

Photography Fundraiser!

2009-09-09T07:48:00.001-07:00

Photography Workshops!

2009-09-01T07:59:00.000-07:00

I am so excited for our upcoming workshops--in two weeks we will have our first one--our INTRO TO PHOTOSHOP class! This is going to be fun! See the post below if you are interested or zip me an email (alyssaflaten@mosaicphotography.net) or ring me (701.200.8110)

FALL WORKSHOPS!

2009-08-21T10:49:00.000-07:00

Hurray! As my wedding season slows down, our fall workshop season will begin with one workshop in September, one in October, and one in November!! I LOVE teaching! I love the contagious environment of a shmattering of minds and creative perspectives! This fall we will be focusing again on learning how to use our Digital SLRS, Storytelling and Composition, Photoshop basics, and for those with a grip on the Creative and Manual operations of your camera, we will be offering intermediate photography class where we will explore night photography, video light, motion, and exposure compensation (high-key and low-key imagery). Space is limited, because we like to keep our workshop numbers small so we have the best environment for learning and creativity, so please contact me at alyssaflaten@mosaicphotography.net with your questions or call 701.200.8110 to register!

Here are some comments from past Mosaic Workshop students:
"Alyssa, you are an excellent teacher. This was FABULOUS!! I appreciated the way you took genuine interest in each question and desired to see us learn."
"This was a great learning experience! I learned so much and loved the hands on learning."
"I absolutely LOVED the hand-outs."
"Thank you for sharing all your insight--This was a priceless class."
"I liked how we learned a concept and then practiced it right away. You made all the photography terms really easy to
understand."
"Thank you so much for all the take-home resources and individual investment. I learned so much and am so glad I got to be
a part of this!"
"I learned so much about my camera by doing the hands on exercises. And I loved how organized everything was!"

Below is more information, which you can also find on the Workshops part of our Mosaic Photography Blog (www.mosaicphotography.net/blog).

Updates...

2009-08-06T10:43:00.000-07:00

Hello Friends, I must apologize for my lack of presence on this blog. My goal is to post once a week, but with the busiest summer of my life, I have had a difficult time finding time to post. We are finally in a "slower" season, with only 1-2 weddings a weekend, rather than 2-3.

Another reason for my lack of presence is that I am needing to rest in every spare moment (which is rare these days) because Scott and I are expecting our first little one! I am 4 months pregnant!

Here is a photo of Baby Flaten at 11 weeks! Enjoy!

A Super Duper Great Workshop that I'd Recommend...

2009-07-30T18:45:00.000-07:00

Ann Monteith's Guerrilla Management
Can you afford to wait until 2010
to increase your bottom line?

Register NOW for Last 2009 Workshop!

September 11-14, 2009 - Deep Creek Lake, MD

Since 1998, over 700 studio owners have attended Ann Monteith's Guerrilla Management Workshops, and it's no coincidence that many of the top-earning studio owners in the country are Guerrilla Management graduates. Unique in the industry, these intensive 4-day workshops are designed to achieve three objectives:

*
To help photographers make more money.
*
To allow photographers to achieve more leisure time for themselves and their families.
*
To help photographers take control of the present and future direction of their businesses.

Workshops are limited to 15 studios to assure plenty of personal attention by instructors Ann Monteith and Judy Grann. Workshop content and processes are strictly real-world and results-oriented to pay big dividends for attendees: Our surveys have shown that within a year of attending a Guerrilla Management Workshop, participants earn at least 55% more net take-home income. As a result, their businesses -- and their lives -- improved significantly. And they continue to improve year after year.

Sign up NOW and Receive these bonuses:
*
Ann's new book: The Professional Photographer's Guide to Marketing Success
*
A $100 Gift Card good for attendance at a 2010 Marathon Strategic Marketing Plan and Design Workshop
*
A complete set of Ann's marketing materials for her new Persnickety Pet Portraits business

To learn more about this profit-producing workshop, click here to go to the workshop website. You'll learn what we do at the workshop, why we get such good results, what graduates have to say about their experience, and so much more.

To register, call 1-800-842-2349.
Outside of the US, call 1-717-867-2135.

PLEASE NOTE: Workshop seats will fill up VERY quickly.
So call immediately to register, or you'll miss out.
Ann Monteith's Guerrilla Management

MORE INFO HERE

Facebook and 3rd Party Images...

2009-07-24T12:05:00.000-07:00

Protecting your images is important. Check out this article from a friend of mine about protecting your images on facebook.

This is what facebook says about your images: "Facebook occasionally pairs advertisements with relevant social actions from a user's friends to create Facebook Ads. Facebook Ads make advertisements more interesting and more tailored to you and your friends. These respect all privacy rules. You may opt out of appearing in your friends' Facebook Ads below."

Anyone else know about this? Or have some helpful advice to pass on?

Self-Employment Myths...

2009-06-24T16:38:00.001-07:00

It's funny what a dose of reality can do to our dreams and ambitions of running our own business. I didn't really understand what I was getting into when I started my little side business over 5 years ago. But learning and embracing reality is a part of the adventure as you learn to effectively carry out your dreams as a self-employed artist.

I have enjoyed Michael Gerber's "E-Myth" and encourage you to take a look at this article--The Self-Employment Myth.

More often than not, when aspiring photographers ask me for a piece of advice regarding getting into the business, the first thing that comes to mind is "Don't...unless you are willing to work your butt off, and make huge sacrifices--like no weekends to yourself, missing out on your friends' and families historic moments like weddings and reunions, being 'on-call' 24/7, unpredictable income, and a job that you don't ever leave; or like Dave Ramsey says: "Living like no one else today, so you can live like no one else tomorrow."

On the up side, the hard work pays off! The moments when teary-eyed mothers, and ecstatic brides cannot put into words the joy and gratitude they have because of the visual story you created are so rewarding. Or the times when loved ones pass, but their memory is captured forever in your work, or the days you can turn your attention to care for someone more important than the work at hand, are days that the privilege of being a photographer overwhelm me. Or the people I get to meet and the places I've seen, the experiences I've documented--it's priceless and worth every ounce of energy.

A Wild Wedding

2009-06-15T08:23:00.000-07:00

I am a huge fan of Kevin Kubota (one of the top 10 wedding photographers in 2007) ever since he took me under his wing for a week two years ago as I had the opportunity to work under him for a week in Bend, Oregon. Needless to say, I follow his blog, and just had to share this slideshow with you of one of his recent weddings. You'll see from the photos how unique, creative, and fun this couple was--definitely a photographer's dream couple. Check it out here

Gearing up

2009-06-12T06:19:00.000-07:00

Well, we're up getting ready for another double header weekend--that is, 2 weddings in one weekend. I so love being an artist, and want to share with you an excerpt from this morning's journal entry. "'Having gifts (faculties, talents, qualities) that differ according to the grace given us, let us use them.' (Romans 12:6) It's so refreshing to remember where our creativity and talent comes from, to be able to place my gifts in the loving hands of Father God and just enjoy the day."

Just for Fun...

2009-06-01T09:19:00.000-07:00

I had a bit of a change of pace a few weeks ago and got to work in the Ottertail, Battle Lake area. These images are of my friends', Liz and Sparky, beautiful resort on Ethel Beach. A fabulous vacation spot, if you are looking for one!

Deep Creek Maryland

2009-05-29T08:56:00.000-07:00

About a month ago, I was enjoying beautiful Maryland with a bunch of new photographer friends. We attended a workshop put on by Ann Monteith and Judy Grann

It was amazing! Taking photos is a tiny part of running a photography business, and the business part is huge. So that's what we focused on: business, numbers, marketing--all that fun stuff!

Kevin Kubota recommended this workshop to me, and I am so glad I listened to his advice! Now, I definitely recommend it to anyone in the business!

Here's our class photo at Ann's lake home in Deep Creek.

Our Digital Photography Workshop...

2009-05-28T14:04:00.000-07:00

was a hit! I hope my students had as much fun as I did! We talked about visual artistry, technique, how to shoot in the "creative" modes, practiced, talked shop, and had a blast!

Here are some of the students at work!

Wedding Questions

2009-05-26T07:59:00.001-07:00

If you have questions leave a comment or email me at alyssaflaten@mosaicphotography.net-- I love educating artists and if I can save you a few steps, I'm happy to do it.

Recently, I got a myriad of questions from an Ohio studio regarding Wedding Photography. Here are the questions and my answers are in all caps.

1. What 3 things would you tell me to look out for…..one of those….”if only I had known before hand”

IF YOU ARE UNSURE OF LIGHTING AND CAMERA SETTINGS OR DON'T KNOW HOW TO BEST APPROACH A SHOT--TAKE IT A FEW DIFFERENT WAYS. FOR EXAMPLE, TAKE THE VITAL SHOTS IN BOTH A PROGRAM MODE AND WHATEVER OTHER MODE YOU FEEL COMFORTABLE (LIKE APERTURE PRIORITY OR SHUTTER SPEED PRIORITY) AND TAKE THE SHOT WITH AND WITHOUT FLASH IF YOU ARE UNSURE.

HAVE TWO SHOOTERS, AND/OR AT LEAST BACK UP CAMERAS. STUFF ALWAYS HAPPENS!

ALWAYS HAVE A PLAN FOR THE DAY INCLUDING A LIST OF ALL THE MUST TAKE SHOTS AND PLAN OUT WHICH ONES YOU ARE DOING WHEN AND COMMUNICATE THAT WITH YOUR COUPLE AND THE REST OF THE BRIDAL PARTY TO DECREASE YOUR CHANCE FORGETTING AN IMPORTANT SHOT. YOU CAN ALSO SET UP THE KEY MOMENTS AHEAD OF TIME JUST IN CASE YOU MISS IT DURING THE CEREMONY (LIKE EXCHANGING RINGS, LIGHTING UNITY CANDLE, DAD AND BRIDE WALKING DOWN AISLE, COUPLE KISSING).

BE SURE YOU HAVE A CLEAR CONTRACT THAT RELEASES YOU FROM ALL LIABILITY. PPA HAS GREAT RESOURCES ON THEIR SITE IF YOU ARE A MEMBER. IF YOU AREN'T A MEMBER BUT WANT TO OPERATE AS A PROFESSIONAL PHOTOGRAPHY, YOU SHOULD JOIN A PROFESSIONAL ORGANIZATION LIKE PPA OR WPPI.

I SHOOT APERTURE PRIORITY PRIMARILY BECAUSE I LOVE PLAYING WITH DEPTH OF FIELD AND BLURRING OUT BACKGROUNDS, BUT YOU HAVE TO REMEMBER TO BOOST YOUR APERTURE/F-STOP WHEN THERE ARE MORE PEOPLE IN THE IMAGE ON DIFFERENT PLANES. SO A GOOD RULE OF THUMB IS THAT HOWEVER MANY PEOPLE ARE IN THE PHOTO, THAT'S WHAT YOUR F/STOP SHOULD BE. FOR 8 PEOPLE F/8 WORKS GOOD. LOTS OF PHOTOGRAPHERS SAY F/16 IS GREAT FOR GROUP SHOTS, WHATEVER SIZE, AND THAT TOO, IS A GOOD RULE OF THUMB BUT MY BRAIN LIKES REMEMBERING TO ANALYZE HOW MANY ARE IN THE GROUP AND SETTING THE F/STOP ACCORDINGLY...I TEND TO FORGET TO DO THE EASY F/16.

2. How do I use a high ISO setting for low light and keep the picture from being too grainy?

I NEVER GO HIGHER THAN 800 ISO BECAUSE I DON'T CARE FOR GRAINY IMAGES, FOR THE MOST PART. FOR LOW LIGHTING I USE A CANON SPEEDLITE 480 FLASH OR SOMETIMES A VIDEO LIGHT (diffused by a reflector--someone else holds this near the dancing couple while the photographer takes the shot). I ALSO USE A 50 mm 1.8 f/stop LENS AND A 28mm 2.0 f/stop LENS WHICH ALLOWS MORE LIGHT INTO MY CAMERA WITH THAT LOW OF AN F/STOP. FOR THE CEREMONY I USE A TRIPOD IF THE LIGHTING IS LOW, BUT NOT USUALLY DURING A RECEPTION BECAUSE PEOPLE ARE MOVING AROUND TOO MUCH ANYWAY.

3. Do you use a tripod during the ceremony at any time?

I DO IF IT'S CANDLELIGHT, OR LOW-LIGHT

4. What do you set your internal camera custom settings at?

I DON'T SET ANYTHING DIFFERENTLY THAN HOW IT IS CALIBRATED FROM THE FACTORY (I DON'T MAKE THE COLOR MORE VIBRANT OR DO AN EXPOSURE COMPENSATION, ETC. INTERNALLY.....NOT SURE WHAT ALL THE NIKON TERMS ARE, I SHOOT CANON) I WILL USE THE APPROPRIATE WHITE BALANCE SETTING WHEN NECESSARY. TUNGSTEN IS USUALLY BETTER FOR THE RECEPTION, BUT IT COMPLETELY DEPENDS ON THE COLOR OF THE LIGHTS IN THE ROOM.

5. Do you ever count off to or pose your subjects (for the flower toss or the cake cutting or the first dance)

YES, WHEN NECESSARY, I COUNT OFF THE MOMENT. PEOPLE ARE COOL WITH THIS BECAUSE THEY HIRED ME TO GET THE SHOT. I TALK THROUGH THE ENTIRE DAY AND THE PLAN FOR THE DAY WITH THE COUPLE BEFORE HAND AND EACH TIME WE MEET I AM LEARNING MORE ABOUT THEM, THEIR PREFERENCES, AND WHAT THEY ENVISION. BECAUSE OF MY INVOLVEMENT WITH THE COUPLE SOMEONE ALWAYS COMES AND GETS ME DURING AN IMPORTANT MOMENT (MARRIAGE LICENSE SIGNING OR CAKE CUTTING, ETC.) IF I AM NOT ALREADY THERE. O AND I ALWAYS SHOOT WITH SOMEONE ELSE. IT RELIEVES PRESSURE AND INSURES THAT YOU WON'T MISS AS MUCH.

6. Or instead of counting off a pose or picture, do you just shoot when you feel the time is right?

I DO THIS TOO. A LOT DEPENDS ON THE COUPLE AND THEIR STYLE. SOME WANT NO INTRUSION FROM US AND OTHERS WANT SOME DIRECTION BUT NOT IN-YOUR-FACE, HANDS-ON DIRECTION. AND THIS IS WHERE IT'S IMPORTANT TO KNOW YOUR PERSONAL STYLE AND BE SURE YOU ARE SHOWING THAT TO PROSPECTIVE CLIENTS. IF YOU HATE THE TRADITIONAL STUFF OR THE PHOTOJOURNALISTIC APPROACH DON'T SHOW IT--SHOW WHAT YOU LIKE SO YOU ATTRACT THE CUSTOMERS THAT ALREADY LIKE YOUR STYLE BEFORE YOU EVER TAKE THEIR PHOTO.

7. Do you repose your subject if you miss or blur the shot or is it just gone?

YES, IF YOU HAVE AN INKLING OF A DOUBT, GO WITH IT-DON'T IGNORE IT!! AND JUST CONFIDENTLY SAY, 'I WANT TO TRY A DIFFERENT CAMERA SETTING', OR 'I THINK SOMEONE BLINKED'. YOUR JOB IS TO GET THE SHOT NO MATTER WHAT IT TAKES.

8. Do you use the gray card?

NO. I KNOW MY CAMERAS WELL ENOUGH THAT I KNOW WHEN I'M NOT GETTING THE CORRECT WHITE BALANCE AND ADJUST ACCORDINGLY. I HAVE NEVER USED A GRAY CARD. I NEVER USE A LIGHT METER EITHER. IF YOU ARE COMFORTABLE WITH A GRAY CARD OR LIGHT METER THAN DO IT. AGAIN, I KNOW MY CAMERAS WELL ENOUGH THAT I USUALLY KNOW WHEN I NEED TO ADJUST THE EXPOSURE.

A WEDDING ISN'T THE BEST TIME TO TRY A COMPLETELY NEW APPROACH OR METHOD (IN REGARDS TO LIGHTING AND EXPOSURE), SO USE THE METHODS YOU ALREADY KNOW. AND WHEN YOU DO TRY SOMETHING NEW, ALWAYS TAKE THE SHOT THE WAY YOU NORMALLY WOULD TOO AS BACK UP.

9. do you take lights along to the wedding?
YES, IF THEY WANT TRADITIONAL PHOTOS AT THE ALTAR, AND I AM UNFAMILIAR WITH THE LIGHTING AT THE CEREMONY. I BRING ONE 800 STUDIO LIGHT WITH A LARGE SOFT BOX. OTHER THAN THAT, I DON'T USE ANY STUDIO LIGHTING.

I WILL USE A FLASH AT THE RECEPTION AND CEREMONY (IF IT IS ALLOWED AND IF THE LIGHTING IS LOW). BUT OTHER THAN THAT, I SHOOT ALL NATURAL LIGHT.

AGAIN, WHEN YOU ARE JUST STARTING OUT THOUGH, YOU SHOULD DO WHAT YOU ARE MOST COMFORTABLE WITH--I HAVE NEVER BEEN A STUDIO/LOTS-OF-GEAR GIRL. I APPROACH A WEDDING DAY MORE LIKE A PHOTOJOURNALIST IN THAT REGARD.

10. Do you use a long lens for during the ceremony and just shoot at a distance or are you right up there?
THIS DEPENDS ON WHAT THE COUPLE WANTS. I LOVE WHEN THEY GIVE ME THE FREEDOM TO GO WHEREEVER BECAUSE THEN I CAN CAPTURE THOSE TRUE MOMENTS FROM THE BEST ANGLES. BUT WE HAVE 70-200 2.8 IS LENSES THAT WE USE WHEN WE ARE STASHED AWAY IN A BALCONY OR IN THE BACK OF A CHURCH DURING THE CEREMONY.

Venturing into Photoshop

2009-05-23T09:08:00.000-07:00

I've had a few questions about editing software, what I use? what to get? etc.

I use good old Photoshop and Adobe LightRoom.

LightRoom is a great program to organize and color manage your images and is similar to Adobe Bridge, and Aperture.

Photoshop is limitless! But if you're wondering how to get started I encourage you to pick up Photoshop Elements to get your feet wet. When I taught digital photography at the High School level, I found that you can do a fair amount of things in Elements. I definitely would recommend downloading the free trial for Elements from Adobe's website. If you are ready to buy Elements you can order it online through B and H Photo for $89.95--make sure you get the appropriate software for your platform--Mac or Windows.

From there, I believe if you register your software and get on Adobe's mailing list, they will send you information how to upgrade to the full version of Photoshop (CS4). And upgrades are always less expensive than the full program.

Adobe also offers a trial version of LightRoom here.

Hope this helps! Have fun in the digi-world!

Our First Spring Digital Photography Workshop!

2009-05-15T22:08:00.001-07:00

Hurray! We had so much fun at our workshop last weekend. What a wonderful, and talented bunch of ladies I got to work with. Enjoy their beautiful work!

Photographers and Extreme Home Makeover

2009-05-01T09:36:00.000-07:00

I had the privilege of meeting Allison Rodgers in Phoenix at Imaging USA in January. Her and her husband were a huge inspiration to me.

Last Sunday, their work was a part of ABC'S Extreme HomeMakeover for the Jordan family. If you missed it you can view the episode online. (Technology is awesome!)

It's such a neat episode as it begins with people who have lost loved ones. As they honor and remember their loved ones they cling to something--PHOTOGRAPHS!!

As photographers, we have such valuable jobs! The value of a photograph the moment we take it is NOTHING compared to how valuable that image will be ten, twenty, fifty years from now!

Be sure to take a look at this episode and enjoy Allison and Jeff's generous hearts illustrated through the beautiful images of the Jordan family!

It's not just about Creativity, it's about Smart Business

2009-04-22T08:19:00.000-07:00

I am off to a photography business workshop this week with Ann Monteith and Judy Grann (Successware). So often our creative minds hit a wall when it comes to business, marketing, and bringing home the bacon. We give everything away. We charge for the product but not our time. And we slowly give up the privileges we dreamed we'd have in owning our own business: our own schedule, free time for family, and ultimately all that matters most.

PPA's SMS is a great resource as is Successware and workshops like Ann Monteith offers. I am excited about all that I am going to learn this week!

Oh, and congratulations to Matt and Megan (pictured below), who have taken their business to a profitable level--something too many photographers and creative artists fail to do. I met Matt at a workshop in Oregon over a year ago and he has benefited from PPA's SMS.

I love seeing you creative people succeed!

Blogs I Follow...

2009-04-19T09:05:00.000-07:00

OH, there are so many...but here are just a few of my favs:

Dave Ramsey
Dan Miller
Ann Monteith
Design Mom
Blogs of Photogs
Audrey Hannah Photography
Me Ra Koh
Kevin Kubota
Dane Sanders
Doug Gordon
Professional Photographers of America

Work you Love!

2009-04-11T08:59:00.000-07:00

There are a number of wonderful resources out there to motivate the creative souls that want to develop their creativity into a business. Dan Miller is one who inspires me. Click here to find out what kind of resources he has!

Registration Open for SPRING WORKSHOPS

2009-04-02T09:36:00.000-07:00

This has been such an eventful 9 days; everything seems surreal. I do hope that you all are doing well and have faced only trivial battles in this fight against the Flood of '09.

Well, I am finding that life must now return to some level of "normalcy," at least for a while.

Registration for our Spring Workshops began last week, March 25th, and I am happy to say that we have a handful of spots open both weekends: May 8th & 9th AND 15th & 16th.

Information regarding our spring workshops can be found here. But some of the details regarding the workshops include:

-both technical and creative aspects of photography will be covered with plenty of opportunity to practice what we learn!
-you must have your own dSLR and Manual (some suggested cameras include the digital Canon Rebels or Nikon D80, Canon 30D, 40D, 50D, or 5D, or Nikon D200 or D300--we shoot all Canon, so we are most familiar with the Canon models).
-for the Photoshop Classes, you must have Photoshop Elements or the full Photoshop program and a laptop or desktop computer
-food and beverages will be included along with some fun freebies and drawings

To reserve your spot, please either call (701.200.8110) or email us (alyssaflaten@mosaicphotography.net) with your name, email address, phone number, which workshop(s) you want to attend, which weekend you want to attend, and your preferred form of payment. Your spot will not be reserved until payment is received. You can pay online with a Credit Card through our website, but a $25 processing fee is added to the cost of the workshop. Otherwise, checks can be made payable and mailed to Mosaic Photography. The workshop fee is non-refundable, but it is transferable.

Once you have reserved your spot with payment, a Student Inventory Sheet will be emailed to you with some questions for us to get to know you, your skill level, and what you hope to get out of the class along with further details about the workshop.

I am so excited! And having a blast putting together the take-home materials for you guys. My goal is the educate and equip you as artists. As artists we have the incredible power to touch our communities with beauty and love, to capture loved ones before they pass on, to share stories of hope, to permanently impress memories in the hearts of those we photograph, and to make others aware of the circumstances surrounding those in need. I treasure the stories I have with my camera and look forward to sharing them with you!

Flood Photos in AG news

2009-04-02T08:42:00.000-07:00

Click here to view the flood article and images in the AG news.

NEW BLOG!

2009-03-24T16:16:00.000-07:00

we have MOVED our MOSAIC PHOTOGRAPHY BLOG TO A NEW SITE: http://mosaicphotography.net/blog/

SO BE SURE TO VISIT THAT ONE TO SEE OUR LATEST WORK. AND KEEP VISITING THIS BLOG...WE WILL KEEP ADDING OUR INSPIRATION, RESOURCES, AND TIPS FOR ARTISTS AND PHOTOGRAPHERS HERE.

Unexpected Inspiration

2009-03-24T16:00:00.000-07:00

So, Scott and I were doing our typical chill-at-a-coffee-shop-with-a-book-and-laptop, when we noticed a guy with a video camera and a USAtoday badge. Unabashed, I approached him and asked if he was a photographer and/or videographer. Turns out, he's a journalist here in Fargo covering the flood for USAtoday. Crazy! (Little old me, gets a bit star stuck upon meeting established photographers.) Anyhow, we enjoyed our coffee checked out each other's sites and exchanged some comments. Go ahead and "meet" Garret Hubbard by visiting his website and blog. Inspiration is always around the corner--you just gotta keep your eyes open! (Thanks honey, for being my eyes in this case).

Photography Spring Workshops!

2009-03-23T15:50:00.002-07:00

Small is Big

2009-03-21T13:00:00.000-07:00

Several books that have resonated with me in the last couple months both have similar themes: small actions make a huge difference.

These are great reads that impress how my everyday, seemingly small choices, make a great impact.

If you haven't done yourself the favor of reading a good book lately, you might want to check one of these out!

Small Is the New Big: and 183 Other Riffs, Rants, and Remarkable Business Ideas

by Seth Godin

The 7 Minute Difference: Small Steps to Big Changes (Paperback)

by Allyson Lewis (Author)

How Your Life Can Make a World of Difference

by Glenn Packiam (Author)

Want to Learn About Photography?

2009-03-20T07:37:00.000-07:00

Yes, I love photography! Yes, I love hands on learning! Yes I love exchanging ideas! Yes, I hate reading my camera manual!

If you are anything like me, you may agree with the above statements. And if so, I am excited to announce Mosaic Spring Workshops 09!

Space will be limited to 12 participants and include one fun weekend of conquering your camera and thinking creatively. If you are an amateur photographer or even a beginner, I invite you to spend some time with like-minded creative individuals where we can learn, ask questions, and take photos together. The workshop fee will cover this fun learning experience, class materials, and some food for the weekend. All you need to bring is an appetite for photography, a little enthusiasm, and your digital SLR.

Stay tuned for more details! And feel free to email me if you want to hop on our class list! (alyssaflaten@mosaicphotography.net)

Name Trends

2009-03-17T13:56:00.000-07:00

This is very random but have any of you noticed a trend in the names of your brides and grooms, or the children, or the seniors you photograph? Every year I have had multiple brides or grooms with the same names...in 2007 it was Carrie/Kari and Ashley. In 2008 it was Ashley and Rebekah. 2009 is Amy, Nathan, and Brittany... there must be some sort of statistics out there... Perhaps I should give a bonus gift to the couple with the most unique names? hmm....

Tax-Time & Words to Live By

2009-03-11T10:27:00.001-07:00

So it's tax season, and I just sent off all the business taxes to the IRS and State. Wow! does that feel good! I know it's weird to be excited about surrendering to "the Man" all your hard earned cash, but to complete a business year and be able to see how much growth has occurred in the span of one year feels monumental, like finishing a marathon. Maybe my "time" wasn't as good as I hoped, or the weather what I had imagined, or the run as smooth as anticipated, but I finished! I completed the "race."

As I have been reviewing numbers, it's incredible to see where all the money goes. Generosity and integrity are at the top of my list when it comes to the numbers. So paying taxes isn't that fun when you look at it from a negative viewpoint, but when I consider that I could be living in any of the many countries I have visited, I am glad to pay my taxes and be a U.S. citizen.

Besides, you reap what you sow. Or if you'd rather use the term "karma" that's fine with me. If you plant corn you get corn. So I choose carefully where to "plant" my money to harvest the crop of choice.

If you're digging the whole financial thing, or wanting to learn more about managing your finances I highly recommend Dave Ramsey's books and podcasts. His philosophies have changed my life!

The Total Money Makeover
(Hardcover)
MSRP: $24.99
Your Price: $14.99

And I leave you with these words to live by: "The generous will prosper; those who refresh others will themselves be refreshed." Proverbs 11:25

BRAINSTORM SESSION

2009-03-09T16:02:00.000-07:00

Friends are the best! Have I mentioned before that people inspire me? The other night, Scott and I met with some friends of ours for a brainstorm session, and it was fabulous. I love fresh perspectives and find this so vital to life and business!

Check out the businesses linked to these creative souls: Song Three Four, Inspire Wellness, and Creative Elements Construction.

Results of my Creativity Intervention

2009-03-06T11:54:00.000-08:00

So, sometimes I forget to relax, I confess. And that's really such a loss because when I take care of myself I am more productive, creative, and inspired! For some reason that is hard for my brain to comprehend. Anyhow, so the other day, I tried something a little different when I reached a moment of feeling overwhelmed--"A Creativity Intervention." I stopped, walked away and grabbed the camera, and my dog, Ferg. I put 10 minutes on the clock, got a little fresh air, and set a couple "rules" for myself:
1. 10 minutes, no more no less.
2. could only shoot on manual setting and JPG format--nailing exposure is important.
3. have fun!

Here's what I came up with...Enjoy!

Seriously, how could you not be inspired by the mighty Fergie Beast!

Just some friendly neighbor dogs...

Creativity Challenge

2009-03-04T11:41:00.000-08:00

After several hours of emailing, returning calls, and reviewing my upcoming schedule, I found myself staring at a stack of invoices and receipts begging to be entered into my accounting software. Ick! This calls for a creativity intervention! I am going to take my camera and one lens and set the timer to 10 minutes and see what I can capture. This should be interesting... I'll be back later to share what I came up with!

Sweet Deal from Dane Sanders

2009-03-02T08:44:00.000-08:00

So, I wanted to pass this sweet deal on to you...I am a big fan of Dane Sanders. He has great insight for inspiring photographers!

WPPI SPECIAL FOR NON-WPPI'ERS

February 27, 2009

I was thinking tonight about all my friends who didn't get to go to WPPI and how it isn't fair that folks who go get all the deals.

So, for those who'd like a hook-up whether you went or not, do this:

1) CLICK HERE

2) Enter "wppiaudiolove" in the promo code at check out

3) Get 20% off the Audiobook, a FREE pDNA and a FREE eBook on me!

Love you guys...

Dane
http://danesanders.com

Photography Workshop

2009-02-27T10:17:00.000-08:00

I have friends and fellow photographers who have been questioning me about the possibility of a teaching a photography workshop. I get a little goose-bumpy when asked about this, as I have been missing my Art classroom and that magical, hands-on atmosphere of exchanging ideas and creating.

If you are interested in a workshop please leave a comment or email me: alyssaflaten@mosaicphotography.net. Feel free to let me know what you want to learn most, in what type of environments, and in what kind of time frame. And don't worry, you are committing to anything; I just want to know how serious you are!

Mentors and Friends...

2009-02-23T05:50:00.000-08:00

I can't tell you how much I have benefited from lovely, wonderful, generous people who have taken the time to answer questions, give a few pointers, and instill a little confidence.

So today, I just want to say thank you to these wonderful people, artists, family, and friends: my Mom and Dad (Sam and Karen Adams), my husband--Scott Flaten, my sister--Aarie, Katie Bracken, Joyce Robles, Wayne Gudmundson, Alison Lea Geier, Don Clark, Dave Arntson, Britta Trygstad, Kevin Kubota, Craig Strong, Kecia Kubota, Amber Larkin, Becca Hamilton, Christina Beck, Emily Heath, Catherine McKinley, Ticia Mangino, Caron Von Orman, Elaine Begley, Eryn Wags, Jacqueline Amparo, Heather Lussier, Jonnie Maunder, Lora McKnight, Sherlynn Borkgren, Toria Mole, and Tawyna Hood, Doug Gordon, Evan Lipson, Tanya Martineau, Penny Burns, Ty and Lindsay Hagerott, Ria Czichotzki, Mandy Anderson, Ann Monteith, and Dane Sanders...and of course all you brave people who caught a glimpse of my enthusiasm and trusted me to tell your story from my point of view.

If you don't recognize these names, google them--and you might catch a little inspiration too!

Oh, I'm sure I missed someone--so many people have impacted my life! Thank you friends--you have encouraged me to stay the course and pursue my niche--to do what I have been created to do!

Good Reads

2009-02-15T08:44:00.000-08:00

Hey Friends, just wanted to share some good reads that have inspired and challenged me in the last few months:

The Business of Wedding Photography (Business of Photography) by Ann Monteith

The Traveler's Gift: Seven Decisions that Determine Personal Success by Andy Andrews

Fast Track Photographer: The Definitive New Approach to Successful Wedding Photography (Aug 8, 2008) by Dane Sanders

Now, Discover Your Strengths by Marcus Buckingham and Donald O. Clifton (Hardcover - Jan 29, 2001)

The Heart Gallery

2009-02-14T10:53:00.000-08:00

Anyone get to see the February appearances of the ND Heart Gallery?

West Acres Mall, Fargo

January 22 to February 14, 2009

Buffalo Court

I LOVE THE HEART GALLERY!! If you are a photographer and want to donate your services, or you are just curious, check it out here

Happy Valentine's Day!

Passing on a Little Encouragement

2009-02-11T09:49:00.000-08:00

JUST A LITTLE ENCOURAGEMENT I WANTED TO FORWARD ON TO YOU GUYS from photographer Mera Koh!
..............................................

Setting the Timer for One Minute: A Breakable Bridge!

Starting up and Gear

2009-02-09T10:42:00.000-08:00

I've been asked, "What kind of Equipment do you use? And How did you first get started?" And here's my answer

My first real camera was a Canon AE-1, (why did I ever sell it???) I took Black and White Darkroom/Photography classes in High School, and studied Photojournalism, Photography, and Graphic Design in college. (Wish I would have taken some business classes too!)

Now I shoot all digital, all Canon. I primarily use the Canon 5D. My favorite lenses are the Canon 100mm 2.0 and the Canon 70-200 IS 2.8. For studio stuff, I use Alien Bees.

For software, I use Photoshop CS3, Illustrator, and LightRoom.

Cool Beans!

Staying Fresh

2009-02-02T14:47:00.000-08:00

Here are some tips for staying fresh as a photographer and artist:

1) take care of yourself! Go do something that you enjoy whether a cup of coffee and a good book, getting your nails done, or just going to bed earlier. If you feel good, you'll enjoy life so much more.

2) Overload your brain with visuals. As an Art student and teacher I found this so helpful and sang this tune over and over to my students. I find inspiration from others work--don't try to copy--just look and enjoy; and somehow, somewhere it will sink into your subconscious and affect your creations. But don't just look at photography; look at films, videos, paintings, sculpture, magazines, blogs, etc... That's the fun of creativity--a new idea can be inspired by any random thing.

3) Go into each job or project with a new challenge for yourself to try something a bit out of the ordinary for you. For example, try something different with depth of field, with the rings, with details, shooting from a different angle (maybe climb a tree), asking the family or bridal party to act out or sing something, be outlandish if you please.

Getting the Word Out!

2009-02-01T14:32:00.000-08:00

Different photographers and artists have asked me how I get the word out about my work and company. Sometimes, I think, why are you asking little old me? I'm just a stubborn girl that obsesses over just about anything I do.

Nonetheless, this is what I have found to be the most helpful:

1. A sweet website! We live in a Cyber Age people. Kids today, elementary aged kids, can't image life without cell phones--my little nephews have their own! I didn't get one til I was in college and had to commute an hour for work in the winter. And that's one example of how technology affects the culture of today compared to the culture of 20 years ago.

So websites are key. All my clients have either found me through a google search or through referral, which leads me to #2.

2. Word of mouth is SO important! I send out quarterly newsletters to all the clients who have ever worked with me. I blog on a fairly regular basis. I have lots of friends on FACEBOOK and have now joined Twitter--it's crazy but there is power in social networking like that and it gets my name in front of people.

3. I have been very fortunate to have been involved with students (as a teacher and as a youth sponsor and leader in different youth groups, campus organizations, etc.) from junior high up through college for the past 10 years--so it's been natural to photograph these different people with whom I have worked and had relation. So RELATIONSHIP is super important! Get out there and get to know people--there are so many amazing people in this world! Not only do relationships lead to paying jobs, but it leads to personal growth and development. I have had the great privileges to work under Kevin Kubota and Doug Gordon and maintained friendships from those experiences--these are peers and friends who I can bounce ideas off of, vent to, and pick their brains. Get involved and build relationships with other photographers--those friendships are priceless.

What I Wish I Would Have Known Way Back When

2009-01-29T10:27:00.000-08:00

Finding your niche--where you fit best takes time and diligence--that's what I am learning. But I am glad to offer anything I can to you, artists, to speed up your process of finding your niche.

What would I wish I would have known when I first started out? ....A LOT! mostly that being myself is okay and even essential to your success--I don't have to exactly replicate someone I admire. Instead, understand your strengths and then run with it! Do what you love, and do it well. Don't try to be all things for all people. A good read--reading is ALWAYS good--"Now, Discover Your Strengths" by Marcus Buckingham.

I wish I would have known about all the sweet Photoshop resources available to photographers instead of re-inventing the wheel and doing things the hard way.

I also wish I would have taken business classes from the start. A huge percentage of photography is business, as much as I would love to say it's all art and passion, it's not. It's knowing how to budget, knowing legalities of running a business; it's understanding cost of sales and profitable pricing, the art of selling...the list goes on.

Last, focus. And re-focus. Focus on what you are good at, and narrow your market to that. Also take time to focus on skills or concepts you need to improve or grow in.

Hopefully this isn't overwhelming...always take advice with a grain of salt. Figure out how to translate what you learn from others into your specific situation, your market, and your personality, so that you are always true to yourself.

I leave you with Judy Garland's words: "Always be a first-rate version of yourself, instead of a second-rate version of somebody else."

Interview at the Hideout!

2009-01-24T14:12:00.000-08:00

This Interview was a part of my interaction with an online photography community called the Hideout.

Thanks Michelle Black and team for this fun opportunity to be a Featured Artist.

Full Name, Location
Alyssa Flaten, Moorhead, Minnesota

Name of your Company Mosaic Photography

www.mosaicphotography.net

www.mosaicphoto.blogspot.com

Business Motto: Joy. Generosity. Excellence.

Personal Quote:
"Never say 'I can't'."

Favorite Artists:
Kevin Kubota, Kandinsky, Hannah Brooks, Ria Czichotzki , Paul Strand, Peter Max, Nat King Cole, Ella Fitzgerald, Sara Groves, Eva Cassidy

Describe your work:
I view my job as a passion, not a source of income.

It is a vehicle to connect with people, to share one of the most sacred days of their life with them, and to give back and add to the beauty of the world around me. Each set of wedding images is euniqe to the couple, because each couple is unique--my adventure is learning about them and both enjoying and creating moments during their day. My style consists of a blend of styles with labels like Candid, High-Fashion, and Documentary--but to me, labels are just that--how can you put a label on Van Gogh or Kandinsky? --their work just is what it is. Regardless, the creation of our images are driven by joy, spontaneity, and passion for life.

Brief Autobio
I am a former Art and Photography Teacher who loves to learn. I am extreme,
obsessive, and love to create, dream, and generate ideas. I attribute where
I am today to those who have cheered me on, taken the time to mentor me, and
believed in me. I am so thankful to the Lord for the opportunities He has
given me--He is definitely my biggest inspiration. I graduated with an
undergrad in Art Education with an emphasis in Photography and Graphic
Design 5 years ago and had the privilege to photograph my first wedding 10
years ago. After winning a scholarship to work under photographer and
artist Kevin Kubota, I leaped blindly over the cliff into a full-time career
of wedding photography. It's been a wild ride, which most of the time, I
love!